Cherry Reynard has over twenty years experience as a financial journalist, working for a range of national, consumer and trade titles including Forbes, the Times, Telegraph, Independent, Interactive Investor and the Investors Chronicle. She has co-authored a book on investing in emerging markets and is six-time winner of the Investment Management Association’s freelance journalist of the year award and eight-time winner of the AIC Freelance journalist of the year award. More recently, she has focused on specialist copywriting for investment managers, including marketing communications, advertorials, ghost-written blogs and newsletters, plus chairing and writing up conferences and webinars. She has worked regularly for BlackRock, Allianz Global Investors, Smith and Williamson and Aberdeen, plus project work for HSBC, JPMorgan Asset Management, Legg Mason, Henderson Global Investors, and BNY Mellon. She began her career as a tax accountant for PriceWaterhouseCoopers, before moving to investment bank JP Morgan.