Rose St Louis
Rose St Louis
Protection Director
Lloyds Banking Group

Rose joined Lloyds Banking Group in March 2021 as a Protection Director responsible for leading Lloyds Banking Group’s protection business across the intermediary, retail & digital channels. She is also CEO of Cavendish Online a Protection Distribution businesses acquired by Lloyds Banking Group in 2022.

Rose has over 25 years’ experience in the financial services industry in a diverse range of roles from insurance to wealth management. Her background as a financial adviser for 10 years has given her real customer insight. Equally working with and for insurers, technology providers, intermediaries and consultants, she has great knowledge of the end-to-end insurance value chain.

Rose is a leading figure in the UK protection market and is recognised for her inclusive approach to customer delivery underpinned by purpose and culture. She is a member of the Association of British Insurers Health & Protection board, the Insurance United Against Dementia board, and a Non Executive Director for Lloyds Bank Corporate Markets Plc.